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Understanding Why Vape Advocates Support Rebranding

These brands may have accidentally or knowingly decorated their bottles with logos designed in a way that could be considered child appealing or perhaps accused of Intellectual Property Theft.

Out of professional courtesy and maintaining balance by distancing biased journalism no names shall be listed as examples. If you’re reading this, I’m grateful, impressed and hopeful there are not as many apathetic people as I assumed there were. However, if you’re seriously reading closely and you are a vaper, you already know some, so no examples are necessary. 

Agreement in Advocacy 

Regardless, If the logos, labels and packaging in any way, shape or form resemble something that can easily be attributed to appealing to children, then vape advocates are all typically in agreement.

They agree that it is imperative to make sure that the company is notified that the Vaping community is displeased and have come to a conclusion for them to remove the designs that could be associated with marketing irresponsibly to those who are under age or those whose brands are being noticeably replicated as some eliquid brands so clearly are doing.

Advocates claim, “It’s nothing directly personal.” Nothing could be more true. This argument is not at all about singling out any one brand or any one individual. It’s about preserving an industry.

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Adam Jones